The brand is not doing so hot right now.
Banana Republic’s creative director, Marissa Webb, will step down due to the brand struggles to improve sales. TheGap Inc.-owned brand had an 11% drop in August and has yet to report their stats from September.
Webb was hired on in April of 2014 after previously working for J. Crew. She plans on focusing on her own private label at this time. I for one think her line is awesome and I wish her the best of luck!
Banana Republic’s Creative Director Steps Down as Brand Flails
Marissa Webb | Source: Courtesy NEW YORK, United States – Marissa Webb, Banana Republic’s creative director, will step down from a day-to-day role as the Gap Inc.-owned brand struggles to improve sales. Webb, who joined the work-wear brand as creative director in April 2014, will focus more on her own private label.
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