Do you love crisp white shirts and relaxed linen pants? Are you drawn to timeless fashion over trendy fast fashion? If so, you’re already halfway in embracing the Coastal Grandmother aesthetic. Originally inspired by effortlessly chic women in beachside towns, this trend blends comfort, sophistication, and nostalgia. This trend returns this year with a fresh, modern update.
The Coastal Grandmother look isn’t just fashion, but it’s a lifestyle as well. Picture a woman who always has fresh flowers in the kitchen, spends weekends reading on a sunlit porch, and never rushes her morning coffee. She wears linen pieces, neutral tones, and classic gold jewelry. That’s the whole vibe of this aesthetic. But even if you don’t live by the ocean, you can still channel this effortless elegance. Here’s how to make it work in modern-day fashion.
Coastal Grandmother Aesthetic Just Got a 2025 Glow-Up
Coastal Grandmother isn’t going anywhere but it’s not exactly the same either. The 2025 version feels a little less literal and a little more lived-in. It’s still about breezy layers and soft tones, but now there’s more structure and fewer rules. Here’s how the look has shifted and how to wear it now.
The Coastal Grandmother Wardrobe Staples
Here are the key pieces that define the Coastal Grandmother style:
✅ Breezy linen shirts – White, beige, light blue, or soft pastel button-downs.
✅ Wide-leg trousers – Linen, cotton, or flowy crepe pants with a relaxed fit.
✅ Soft knits & cashmere – Lightweight cardigans, pullover sweaters, or knit tanks.
✅ Timeless button-downs – Oversized cotton, linen clothes, or chambray shirts in neutral tones.
✅ Neutral-toned sundresses – White midi or maxi dresses and muted floral prints.
✅ Straw hats & totes – Woven sun hats, structured raffia bags, or canvas market totes.
✅ Minimalist gold jewelry – Thin hoop earrings, dainty chain necklaces, or simple gold rings.
✅ Comfy yet stylish flats – Classic espadrilles, leather slides, or ballet flats.
How the Coastal Grandmother Aesthetic Is Evolving in 2025
What happens when a timeless style meets the modern era? Let’s dive into what’s new and next for this beloved aesthetic.
1. Soft Tailoring Meets Breezy Comfort
The relaxed, flowy outfits are staying, but structured pieces are bringing a modern edge to the classic Coastal Grandmother style. A tailored vest over a linen dress? Yes. A crisp blazer with relaxed trousers? Even better.
2. A Splash of Quiet Luxury
The 2025 version leans into investment pieces. Instead of fast fashion, it’s about high-quality essentials. A well-made cashmere cardigan? Absolutely. A perfectly worn-in leather tote? Essential. The vibe is: “I inherited this, but make it fashion.”
3. Natural Fibers & Sustainability First
Linen, cotton, and cashmere have always been staples, but now they come with an eco-friendly twist. We’re talking about organic fabrics, ethical brands, and secondhand finds. Coastal grandma is all about feeling good and looking good without harming the planet.
4. Color? Just a Little Bit.
The OG Coastal Grandmother aesthetic was all about soft blues, faded creams, and neutral palettes. That’s still true, but in 2025, we’re adding muted sage, soft terracotta, and buttery yellow shades to make things fresh.
5. The New Accessories Rule
Straw totes are still in, but they have competition now because leather slouch bags and woven crossbody purses are taking over. And those chunky, dad-style sunglasses? Yep, they’re officially part of the coastal grandma look.
How to Nail the 2025 Coastal Grandmother Vibe
Want to embrace this updated aesthetic? Here’s your cheat sheet:
Mix Soft & Structured → Pair flowy linen with a crisp blazer or a tailored vest.
Invest in Quality → Look for well-made basics that last, not fast fashion.
Keep It Natural → Choose organic cotton, linen, and cashmere over synthetic fabrics.
Play with Accessories → Swap out your straw tote for a leather crossbody or a woven purse.
Add a Pop of Color → Stick to neutrals but sneak in warm, earthy tones.
The Coastal Grandmother Lifestyle (It’s More Than Just Clothes!)
The Coastal Grandmother aesthetic isn’t just about fashion. It’s also about embracing a slower, more intentional way of living. Here’s how to bring that effortless elegance into your daily routine:
☕ Morning Rituals – Brew a hot cup of tea or coffee, turn on soft music, and and take a moment to enjoy the quiet morning.
Cozy Reading Nooks – Curl up in a comfy chair, escape into a novel, and let the afternoon drift by in peaceful simplicity.
Fresh Ingredients – Visit a farmer’s market, pick out fresh produce, and turn cooking into a joyful ritual.
Fresh Air & Nature – Whether it’s a beach walk, a park stroll, or mindless window watching, let fresh air and natural light refresh your space and mind.
️ Candlelit Evenings – As the sun sets, dim the lights, infuse the space with calming scents, and reflect on the day.
Will You Try the 2025 Coastal Grandmother Trend?
You don’t need an ocean view to embrace the Coastal Grandmother aesthetic. You just need love for relaxed elegance and timeless style. So tell me, will you add a little seaside sophistication to your everyday wardrobe?
Let’s chat in the comments! ✨
10 FAQs About Coastal Grandmother in 2025
- What is the Coastal Grandmother aesthetic?
It’s a relaxed, elegant style featuring neutral colors, breezy fabrics, and timeless pieces. - Do I need to live near the coast to wear this style?
No! It’s more about the vibe—classic, effortless, and polished. - Is this trend only for older women?
Not at all! The updated 2025 version works for all ages with modern touches. - What colors define this look?
Soft neutrals like white, beige, sage, and muted blues, with subtle pops of pastels. - What fabrics should I wear?
Linen, cotton, cashmere, and other breathable, high-quality materials. - Can I wear sneakers with this aesthetic?
Yes! White sneakers or minimalist styles blend seamlessly. - How is this style changing in 2025?
Relaxed fits remain, but structured pieces like tailored blazers and cropped trousers are adding polish. - What accessories complete the look?
Woven bags, simple gold jewelry, oversized sunglasses, and straw hats. - Can I mix this with other styles?
Absolutely! Elements of Coastal Cowgirl or Quiet Luxury work well with it. - Where can I wear Coastal Grandmother outfits?
Anywhere! It’s great for casual days, work, brunch, or even travel.
Leave a Reply